Summary: We will need to get back to a point where we associate the objects we desire with the process they've taken to get to us. We as designers are in the best position to highlight ecoliteracy to consumers. We need to work with scientists, ecologists, get out of our comfort zones and figure our an effective way to make the invisible visible. It's all about education, knowledge and understanding.
Gerber. A, 2009, Design & Sustainability pt.3, Creative Review [journal] 29 (1) Available through Business source premier. [accessed 1 September 2011]
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